29. august 2013

Content vs. service in media & education


We think of media and news and content businesses. Education, too, runs as a content enterprise.

But shouldn’t both be seen as services?

“Now we can provide students with a course that mirrors our classroom experience,” the provost of Washington University, Edward S. Macias, said last week as 10 universities announced yet another consortium to provide online education. What struck me when I read that was how much it sounded like the early days of newspaper editors facing the web. They tried to replicate what they used to do, treating the net as merely a new means of distribution for their content.
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Clay Shirky hopes it learns from the disruption of music. For much of his post, Clay sees online education the way various of these enterprises do and the way I did when in What Would Google Do?

BuzzMachine

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